Turn ad leads into booked, paying patients.
Chnafi CRM runs an aesthetic clinic from first ad click to follow-up visit: sales pipeline, call center, bookings, patient history and marketing ROI, with WhatsApp at the center of all of it.
- Built for
- Aesthetic clinics & medical centers
- Channels
- WhatsApp · Facebook · Instagram
- Languages
- English · العربية
- Status
- Live · v2
Patients weren't lost to competitors. They were lost between apps.
Before the CRM, a typical clinic ran sales from two shared WhatsApp phones, the Instagram inbox, a call log, a booking app and a spreadsheet updated on Sunday nights.
"Who replied to this lead?"
Messages arrive in four places. Two people answer the same patient, or nobody does.
"I called back… I think."
Missed calls and follow-ups live in people's heads. A busy day means warm leads go cold.
"Which ads actually bring patients?"
Ad spend lives in the ad platforms; payments live in the clinic system. Nobody can say which campaign pays.
What a clinic sees in the first month.
Figures from the sample dashboard in the screens above.
From an Instagram ad to a paid treatment.
An example of how one patient moves through the CRM. Every step is either automatic or one tap.
- Message after hours
Reem asks about laser prices on WhatsApp after seeing an Instagram ad.
- AI agent answers and books
Prices, package and two free slots. Reem picks Saturday 11:00.
- Reminder 24 h before
Automatic WhatsApp. Reem replies 1 to confirm.
- Treatment and package sale
Noor logs the session; Sara invoices the 6-session package.
- AED 3,999 credited to the campaign
Next-session reminder scheduled. ROI report updated.
A CRM built around how clinics actually sell.
WhatsApp first
Several numbers, one inbox, automatic booking messages. Built for markets where patients book in chat.
Arabic and English
Interface, templates and auto-replies in both, right-to-left done properly.
AI agent after hours
Answers prices and availability, books the slot and hands over to your team in the morning.
Patients, not just leads
Treatment history, packages and EMR sync, so follow-ups and rebookings happen on time.
Plugins when you need them
Add TikTok, Snapchat and Google Ads, accounting or HR as your clinic grows.
Supported by its builders
Questions go to the people who wrote it, on WhatsApp.
See it with your clinic's leads.
A 30-minute demo with your services, doctors and channels set up. If a spreadsheet still does the job, we'll tell you.

















