Turn ad leads into booked, paying patients.

Chnafi CRM runs an aesthetic clinic from first ad click to follow-up visit: sales pipeline, call center, bookings, patient history and marketing ROI, with WhatsApp at the center of all of it.

Built for
Aesthetic clinics & medical centers
Channels
WhatsApp · Facebook · Instagram
Languages
English · العربية
Status
Live · v2
Chnafi CRM — Pipeline
Chnafi CRM — Conversion & ROI
Chnafi CRM — AI inbox
Chnafi CRM — Bookings
Chnafi CRM — Patient history
Chnafi CRM — Call center KPIs
Chnafi CRM — WhatsApp campaigns
Chnafi CRM — Doctors & invoices
Chnafi CRM — Modules
PipelineEvery lead from every channel, moving through the stages your team actually uses.
01 / 09
The problem

Patients weren't lost to competitors. They were lost between apps.

Before the CRM, a typical clinic ran sales from two shared WhatsApp phones, the Instagram inbox, a call log, a booking app and a spreadsheet updated on Sunday nights.

01

"Who replied to this lead?"

Messages arrive in four places. Two people answer the same patient, or nobody does.

02

"I called back… I think."

Missed calls and follow-ups live in people's heads. A busy day means warm leads go cold.

03

"Which ads actually bring patients?"

Ad spend lives in the ad platforms; payments live in the clinic system. Nobody can say which campaign pays.

What changes

What a clinic sees in the first month.

Figures from the sample dashboard in the screens above.

4 minMedian first reply, day and night
0Leads without an owner after 15 minutes
25.6%Lead-to-paid-patient conversion
5.6×Return on ad spend, tracked per campaign
One patient, start to finish

From an Instagram ad to a paid treatment.

An example of how one patient moves through the CRM. Every step is either automatic or one tap.

  1. Message after hours

    Reem asks about laser prices on WhatsApp after seeing an Instagram ad.

  2. AI agent answers and books

    Prices, package and two free slots. Reem picks Saturday 11:00.

  3. Reminder 24 h before

    Automatic WhatsApp. Reem replies 1 to confirm.

  4. Treatment and package sale

    Noor logs the session; Sara invoices the 6-session package.

  5. AED 3,999 credited to the campaign

    Next-session reminder scheduled. ROI report updated.

Why clinics choose it

A CRM built around how clinics actually sell.

WhatsApp first

Several numbers, one inbox, automatic booking messages. Built for markets where patients book in chat.

Arabic and English

Interface, templates and auto-replies in both, right-to-left done properly.

AI agent after hours

Answers prices and availability, books the slot and hands over to your team in the morning.

Patients, not just leads

Treatment history, packages and EMR sync, so follow-ups and rebookings happen on time.

Plugins when you need them

Add TikTok, Snapchat and Google Ads, accounting or HR as your clinic grows.

Supported by its builders

Questions go to the people who wrote it, on WhatsApp.

Good fit for
Aesthetic clinicsDermatologyDentalHair transplantWellness & spaMulti-branch medical centers

See it with your clinic's leads.

A 30-minute demo with your services, doctors and channels set up. If a spreadsheet still does the job, we'll tell you.